On-demand Marketing Analytics

"I was very skeptical when I was first introduced to HardMetrics... It was not until I handed over a couple of files to the HardMetrics team and received, within hours, a configuration of our own business data that I knew we had hit on something truly remarkable."
- JT Buser, Manager of Analytics, Bulldog Solutions

HardMetrics MPM: How It Works

MPM puts transformational marketing metrics and analytics at the fingertips of marketing, sales and finance executives, via a Web browser. It combines live data so you can monitor and assess live campaign performance. Data-driven decisions that will increase revenue and profit are just a click away.

MPM, built upon our measurement and analytics engine, provides a customized, on-demand analytics system. It integrates with your existing campaign platforms, reporting mechanisms (Excel files, live feeds, etc.), CRM, ERP, finance and other in-house or external databases... whatever you need to understand the performance of your entire marketing process.

We pioneered the concept of codeless implementation; our system requires absolutely no programming so your "Marketing Scoreboard" is live in days or weeks, not months.

Get Results

MPM lets you both view and analyze your key marketing metrics. It is not a set of static reports; it's a live system, integrated with your various data sources, so you can drill-down and analyze real-time information - and make fast decisions to optimize campaign performance.

User-defined dashboards, scorecards, reports and alerts are maintained in the self-service Web interface, so marketing and sales managers can see KPIs as they want and remove ambiguities to drive campaign, marketing and sales performance.

Read the case study.